Their Pitch
The all-in-one AI communications platform.
Our Take
A cloud phone system that handles your business calls, team chat, and video meetings through one app instead of juggling separate tools.
Deep Dive & Reality Check
Used For
- +**Your sales reps waste 2 hours a day manually logging calls** → Click-to-dial from Salesforce automatically logs everything, cuts admin time to 10 minutes
- +**Voicemails sit unheard for hours because nobody checks the office phone** → AI transcribes voicemails to text and sends them to your phone instantly
- +**Customers get frustrated with busy signals during peak hours** → Call queues route callers to available agents automatically, no more missed opportunities
- +Real-time analytics dashboards show you call volume and agent performance without waiting for weekly reports
- +Multi-site support lets you manage phone systems across different offices from one admin panel
Best For
- >Your team is working remotely and traditional desk phones make no sense
- >You're tired of juggling Slack for chat, Zoom for video, and some ancient phone system for calls
- >Your sales team needs to make a lot of calls and wants everything logged automatically in your CRM
Not For
- -Solo founders or teams under 10 people — you're paying $20+ per person for features like team messaging you don't need
- -Companies wanting something simple — setting up call routing and integrations takes days, not the "minutes" they claim
- -Anyone hoping to save money — number porting fees, SMS overages, and premium integrations will double your budget
Pairs With
- *Salesforce (where your sales reps live and want click-to-dial without switching apps)
- *Zendesk (to route support tickets into phone calls when chat isn't enough)
- *Microsoft Teams (because some people want their phone built into their chat tool)
- *HubSpot (for contact syncing and lead management that feeds into your calling campaigns)
- *Slack (where your team complains about call quality and shares meeting recordings)
- *Google Workspace (for calendar integration so people know when you're actually available for calls)
The Catch
- !The mobile app drops calls on sketchy WiFi despite promising seamless handoffs — affects about 20% of remote workers
- !Hidden fees add up fast: $5-30 per number to port, $0.01 per SMS, $10/user for premium Salesforce sync
- !Analytics lag 5-10 minutes behind real-time, making them useless for live call center management
Bottom Line
Replaces your desk phones with an app, but costs enterprise prices even for small teams.