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What does PagerDuty do?

Tool: PagerDuty

The Tech: Incident Management

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Their Pitch

Next-level Incident Management powered by AI.

Our Take

It's the phone tree that calls you at 3am when your servers crash. Except it's smart enough to run diagnostics first and only wake you up if auto-restart doesn't work.

Deep Dive & Reality Check

Used For

  • +**Your database crashes at 3am and nobody knows for 6 hours** → Auto-detects, runs restart scripts, pages on-call only if restart fails
  • +**Getting 47 Slack alerts about the same Redis timeout** → Groups related alerts into one incident, cuts noise by 80%
  • +**DevOps engineer quits and takes all the tribal knowledge with them** → Documented playbooks run automatically, anyone can handle common issues
  • +Connects to any monitoring tool via webhooks - no ripping out your Datadog setup
  • +Phone calls and SMS that actually work when Slack is down during an outage

Best For

  • >Your team gets blamed for outages nobody knew were happening
  • >You're manually calling people at 2am when the payment system crashes
  • >Spent last weekend debugging while customers couldn't buy anything

Not For

  • -Teams under 20 people with simple apps — the on-call overhead isn't worth it yet
  • -Companies wanting plug-and-play simplicity — setting up good automation takes dev time
  • -Anyone hoping this replaces monitoring tools — it orchestrates alerts, doesn't create them

Pairs With

  • *Datadog (sends the actual performance alerts that trigger PagerDuty incidents)
  • *Slack (where your team coordinates during incidents and complains about being paged)
  • *Terraform (to define infrastructure that PagerDuty's scripts can restart automatically)
  • *Jira (where incidents become tickets for post-mortem tracking)
  • *Grafana (for the dashboards you'll stare at while troubleshooting)
  • *AWS CloudWatch (another monitoring source feeding alerts into the system)

The Catch

  • !You'll spend 2-3 weeks fine-tuning alert noise or your team will hate getting paged for minor issues
  • !The automation scripts are only as good as your runbooks — garbage in, garbage out
  • !Per-user pricing adds up fast when you have large on-call rotations

Bottom Line

The difference between getting woken up for every hiccup versus only getting called when something is actually on fire.