Used For

• +**Your Zoom whiteboard sessions are disasters with overlapping scribbles** → Everyone gets their own cursor, real-time sticky notes, and voting that actually works
• +**You're spending 30 minutes manually grouping brainstorm notes by theme** → AI clusters 50+ sticky notes by topic in seconds
• +**Your workshop prep takes 2 hours making slides nobody reads** → Pick a template, set a timer, let people add ideas async before the meeting
• +Mind map generation from one central idea - type 'product roadmap' and AI builds the branches instantly
• +Private mode brainstorming - people add controversial ideas without judgment, reveal them when ready

Best For

• >Your remote workshops feel like herding cats through Zoom's terrible whiteboard
• >You're manually grouping 50+ customer feedback notes and it's taking forever
• >Your team's brilliant ideas get lost in email threads and scattered slide decks

Not For

• -Teams under 10 people — you're paying premium prices for collaboration features you don't need at scale
• -Anyone wanting advanced diagrams or flowcharts — Miro crushes Mural on interactive charts and technical drawings
• -Solo workers or occasional users — the free plan caps you at 3 boards and locks away all the good AI features

Pairs With

• *Slack (where people share mural links and debate which sticky note idea was actually theirs)
• *Zoom (for live workshop sessions since Mural integrates directly with video calls)
• *Jira (to turn those brainstormed features into actual development tickets)
• *Google Workspace (for importing images and exporting workshop results to docs)
• *Microsoft Teams (another video integration option, though Zoom works better)
• *Notion (where workshop outcomes go to die in meeting notes)
• *Dropbox (for storing workshop assets and sharing board exports)

The Catch

• !The AI features that make it worthwhile (clustering, mind map generation) are locked behind paid plans starting at $10/month
• !You'll need someone willing to become the 'workshop facilitator' - the timer and voting tools require practice to use smoothly
• !Sticker shock when you realize your 'simple brainstorming tool' costs $1,200-10,800 per year for a decent-sized team

Bottom Line

Turns chaotic brainstorming sessions into organized visuals, but you'll pay $10-18 per person monthly for fancy sticky notes.