Their Pitch
Find the right buyers, grow your pipeline, and close deals faster with the AI-powered B2B sales tool made for you.
Our Take
It's LinkedIn's premium prospecting tool that lets you search all 900+ million profiles with filters like 'changed jobs in last 90 days' and 'company got funding recently.'
Deep Dive & Reality Check
Used For
- +**You're cold calling people who left their company 6 months ago** → Get alerts when prospects change jobs so you reach them at the right time
- +**Your sales team wastes hours researching each prospect manually** → See mutual connections, recent posts, and company news in one dashboard
- +**Your CRM contacts go stale and emails bounce** → Auto-sync job changes and promotions directly into Salesforce or HubSpot
- +Boolean search with 45+ filters - find 'VP Sales at SaaS companies with 100-500 employees who posted recently'
- +InMail messages bypass connection requests - reach anyone directly with higher open rates than regular LinkedIn
Best For
- >Your team is already living on LinkedIn but hitting search limits
- >You're selling B2B and need to find decision-makers who just changed jobs
- >Your CRM is full of stale contacts and you need real-time job change alerts
Not For
- -Solo entrepreneurs or teams under 10 people — you're paying $80+ per person monthly for enterprise features
- -Companies selling to consumers or small local businesses — your prospects aren't executives scrolling LinkedIn
- -Teams using CRMs other than Salesforce, HubSpot, or Dynamics — you'll lose half the integration value
Pairs With
- *Salesforce (where job changes and profile updates sync automatically so your data stays current)
- *HubSpot (for email sequences triggered when prospects change jobs or get promoted)
- *Outreach (to turn your Sales Navigator lists into structured cold email campaigns)
- *ZoomInfo (to fill gaps when prospects aren't active on LinkedIn or you need company financials)
- *Calendly (what you link to in those InMail messages when prospects actually respond)
- *Slack (where your team shares hot prospects and celebrates when someone responds to InMail)
- *Apollo (for email addresses when you find perfect prospects but need to reach them off LinkedIn)
The Catch
- !The sticker price is just the start — most teams need Advanced Plus at $135+ per user monthly to get CRM sync
- !Your team will spend serious time learning all 45+ filters and Boolean search tricks to get value
- !LinkedIn limits how many InMails you can send, so your outreach is still capped even with premium access
Bottom Line
LinkedIn on steroids — every salesperson's secret weapon until their company sees the per-seat cost.