NoBull SaaS

What does Baseten do?

Tool: Baseten

The Tech: AI Model Hosting

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Their Pitch

Inference is everything.

Our Take

A cloud platform that runs your AI models without you managing servers. Turns weeks of GPU setup into minutes of deployment.

Deep Dive & Reality Check

Used For

  • +**Your beautiful prototype dies when the first real user hits it** → Auto-scales from 1 to 8 copies based on traffic, handles the load spikes
  • +**You're spending more time configuring servers than building AI features** → Upload your model code, get a working endpoint in 15 minutes
  • +**Your AI responses take 30 seconds because the model has to wake up** → Cold starts happen in seconds, not minutes
  • +Packages models with all dependencies in "Truss" containers - no more "works on my machine" deployment hell
  • +Built-in monitoring shows you exactly what's broken instead of mysterious 500 errors

Best For

  • >Your self-hosted AI models keep crashing at 3am and you're tired of being the GPU babysitter
  • >You want to prototype with Llama or other massive models without downloading 100GB files
  • >Your startup needs AI features live this week, not next month after DevOps setup

Not For

  • -Teams needing everything on their own servers - this is cloud-only, no on-premise option
  • -Companies wanting full machine learning pipelines with training and data management - this only runs models, doesn't train them
  • -Solo developers on tight budgets - GPU usage adds up fast even with the free tier

Pairs With

  • *Zendesk (where customer service agents get AI-powered response suggestions)
  • *Datadog (to get alerts when your models are burning through your budget)
  • *PostgreSQL (to store conversation history and model outputs)
  • *Stripe (to handle billing when you build AI features for customers)
  • *Slack (where your team gets notifications about model performance and cost overruns)
  • *Hugging Face (where you find the open-source models to deploy on Baseten)

The Catch

  • !GPU costs hit different than regular hosting - you're paying by the minute for powerful hardware even during light usage
  • !Setting max replicas is critical or a traffic spike will generate a surprise bill
  • !You still need to know Python and model packaging - the "low-code" parts are just UI building, not the core deployment

Bottom Line

Deploys AI models in minutes instead of weeks, but you'll pay GPU prices even for small experiments.