Used For

• +**New users sign up then never use your core features** → Interactive tours guide them to the value, show exactly where to click
• +**You have no idea which features people actually use** → Visual tagging tracks clicks and hovers without writing code
• +**Generic email onboarding gets ignored** → In-app messages trigger based on user behavior, hit them when they're actually stuck
• +NPS surveys that pop up at the right moment - not when someone's rushing to leave
• +Session replays so you can watch users get confused in real-time

Best For

• >Your new signups activate at 20% and you're bleeding money on wasted trials
• >You're a product manager who can't get dev time for onboarding improvements
• >Users keep asking support how to find features that are right there on the screen

Not For

• -Solo founders or tiny teams - you're paying for user seats you don't have
• -Companies wanting something that works perfectly out of the box - expect to spend hours setting up segments and flows
• -Anyone who needs heavy customization beyond drag-and-drop - you'll hit the ceiling fast

Pairs With

• *Mixpanel (sends your onboarding flow data so you can see the full user journey)
• *Intercom (where users go when your tooltips still don't help them)
• *HubSpot (syncs user behavior data to trigger sales follow-ups)
• *Segment (one-click integration to pipe user events everywhere)
• *Google Analytics (combines with your existing tracking setup)
• *Amplitude (for the deeper product analytics that Userpilot can't handle)

The Catch

• !The Starter plan limits you to 15 feature tags, which sounds like plenty until you want to track everything
• !Setting up smart user segments takes way longer than the "1-2 hours" they claim - plan for a week to get good at it
• !No free plan beyond trials, so you're committing to paid seats even for small teams

Bottom Line

For when your new users sign up and immediately get lost in your app.