NoBull SaaS

What does Todoist do?

Tool: Todoist

The Tech: Task Management

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Their Pitch

Clarity, finally.

Our Take

It's a to-do app that actually understands when you type "Call dentist tomorrow 3pm p1" and sets everything up automatically. Saves you from spending 45 minutes every morning figuring out what to do today.

Deep Dive & Reality Check

Used For

  • +**You're drowning in 20 Slack requests and random email tasks** → Type "Review Sarah's proposal tomorrow 2pm p1" and it automatically sets date, time, and top priority
  • +**Spending 30 minutes every morning figuring out what's actually urgent** → Today view auto-sorts by priority, shows only what matters right now
  • +**Forgetting recurring stuff like invoicing or team check-ins** → Set "Send invoices every month" once, it handles the rest forever
  • +Forward emails directly into tasks - turns "can you review this deck?" into a proper to-do with the original email linked
  • +Bulk paste 20 brainstormed ideas and they become 20 separate tasks instantly

Best For

  • >Your daily planning takes 45+ minutes because tasks are scattered across email, Slack, and sticky notes
  • >You keep missing deadlines because nothing has proper dates or priorities
  • >You're a solo freelancer juggling 5 clients and personal stuff without losing your sanity

Not For

  • -Large teams over 50 people — you need real project management with Gantt charts and advanced collaboration, not fancy to-do lists
  • -Anyone wanting robust time tracking built-in — you'll need to connect external tools and it's clunky
  • -Penny pinchers — the free version hits its 5-project limit after like 3 days of real use

Pairs With

  • *Google Calendar (where your Todoist tasks show up so you can see them alongside meetings)
  • *Gmail (forward emails directly to your Todoist inbox to turn requests into actual tasks)
  • *Toggl (for time tracking since Todoist doesn't do it natively)
  • *Zapier (to automatically create tasks from form submissions, new Trello cards, etc.)
  • *Notion (where you keep project notes while Todoist handles the actual task tracking)

The Catch

  • !The free tier's 5-project limit fills up insanely fast - personal + 3 clients = upgrade on day 3
  • !You'll need the $4/month Pro version just to get reminders and decent filtering, which should be basic features
  • !Recurring tasks occasionally forget to reset their subtasks, so you'll spend 15 minutes monthly fixing them manually

Bottom Line

The to-do app that reads your mind when you're frantically typing tasks at 11pm.