NoBull SaaS

What does Loom do?

Tool: Loom

The Tech: Video Messaging

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Their Pitch

One video is worth a thousand words

Our Take

It's a screen recorder that instantly creates shareable links. Record your screen, add your face in a bubble, and send a link instead of scheduling another meeting.

Deep Dive & Reality Check

Used For

  • +**Explaining bugs with 20 screenshots and confusing descriptions** → Record your screen, show the exact clicks, talk through what's broken
  • +**Weekly status meetings where everyone zones out** → Send 3-minute video updates, team watches when convenient
  • +**Client feedback that gets lost in email chains** → Record yourself walking through their website, they see exactly what you mean
  • +AI auto-generates titles and chapters - no manual editing to make videos actually useful
  • +One-click Chrome extension - record and share in under 30 seconds

Best For

  • >Your team schedules meetings to explain things that could be a quick video
  • >You're tired of typing paragraphs when showing someone something would be faster
  • >Remote team drowning in Zoom fatigue and needs async alternatives

Not For

  • -Teams wanting unlimited free storage — you'll hit the 25-video limit in your first month of real use
  • -Companies requiring self-hosted solutions — everything lives in Loom's cloud, no exceptions
  • -Anyone making videos longer than 5 minutes regularly — free tier forces you to delete old content or upgrade

Pairs With

  • *Slack (where Loom videos auto-embed and your team actually watches them instead of reading walls of text)
  • *Gmail (for client communications when you need to show instead of tell)
  • *Salesforce (sales reps record product demos instead of scheduling calls with every prospect)
  • *Notion (to embed training videos in your company wiki)
  • *Zoom (you upload recorded meetings to Loom for easy sharing and better search)
  • *Chrome (the extension lives in your browser toolbar for one-click recording)

The Catch

  • !The free 25-video limit hits faster than expected — that's only 125 minutes total, so weekly users upgrade within a month
  • !Videos are capped at 720p on free tier, which looks rough compared to what people expect in 2024
  • !You'll spend time downloading videos locally to avoid hitting storage limits, which defeats the "instant sharing" purpose

Bottom Line

Turns 30-minute meetings into 5-minute videos, but the free version caps you at 25 videos before demanding payment.