Used For

• +**Your polling triggers are eating 50% of your credits checking email every 5 minutes** → Switch to webhooks or accept you'll need the $75/month plan for real usage
• +**You're manually syncing Salesforce to HubSpot for 10 hours a week** → Real-time auto-sync cuts it to 30 minutes weekly
• +Connects to 2,800+ apps plus any REST API, even obscure tools without official integrations
• +**Your cron jobs break every weekend and wake you up at 3am** → Serverless workflows scale automatically, no more infrastructure babysitting

Best For

• >Your Zapier workflows keep hitting task limits and you need unlimited runs
• >You're a developer who wants automation but hates managing servers and OAuth hell
• >Your team burns through integration budgets because every useful connector costs extra

Not For

• -Pure no-code teams - you'll need developers for anything beyond basic triggers and actions
• -Companies requiring data to stay in specific regions - everything runs in AWS us-east-1 only
• -Teams wanting to self-host - it's cloud-only with no on-premise option

Pairs With

• *GitHub (for version controlling your workflows and collaborating with your team)
• *Slack (where all your workflow notifications end up, and where people complain when automations break)
• *Salesforce (the CRM you're probably syncing data to/from because manual exports are soul-crushing)
• *Google Sheets (because executives want to see everything in spreadsheets no matter how good your dashboard is)
• *Stripe (for payment webhooks that trigger your fulfillment workflows)
• *OpenAI API (to add AI processing steps that actually understand context from your other tools)

The Catch

• !The free tier looks generous but premium apps like Stripe and Jira require the $75/month Advanced plan
• !Polling triggers burn credits fast - that 'check email every 15 minutes' will eat your monthly allowance in a week
• !You'll spend your first few days learning the credit system - simple tasks use 1 credit but compute-heavy stuff costs more

Bottom Line

Zapier for developers who got tired of paying $50/month for 1,000 tasks and want to write real code.