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What does Collibra do?

Tool: Collibra

The Tech: Data Governance

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Their Pitch

The data and AI leader for you.

Our Take

A digital librarian for large companies that maps where every piece of data comes from, how it changes, and where it ends up across hundreds of systems.

Deep Dive & Reality Check

Used For

  • +**Your Power BI reports break every time someone changes a database field** → Collibra shows you exactly which reports will break before you make changes
  • +**You're spending hours tracing why finance reports don't match marketing dashboards** → Visual maps show the exact transformation steps where data diverges
  • +**Compliance teams can't find where customer data flows for privacy requests** → Automatically scans and tags sensitive info across all your databases
  • +AI generates descriptions for thousands of data fields - saves weeks of manual documentation
  • +Connects across moving data tools, BI platforms, and cloud warehouses in one view

Best For

  • >Your M&A deals break because nobody knows which customer ID fields connect to what
  • >Finance and marketing reports show different numbers and it takes days to figure out why
  • >You're facing compliance audits and can't trace where sensitive data flows through your systems

Not For

  • -Teams under 500 employees — you're paying for enterprise complexity you don't need
  • -Companies without dedicated data governance staff — this requires someone willing to become a full-time data steward
  • -Anyone wanting quick wins — setup takes weeks and lineage mapping across complex systems takes even longer

Pairs With

  • *Snowflake (where your data lives but Collibra shows you how it got there and where it's going)
  • *Power BI (Collibra traces your DAX calculations back to source tables when reports break)
  • *dbt (handles data transformations while Collibra maps the bigger picture across your entire stack)
  • *Informatica (for the heavy data movement while Collibra focuses on governance and compliance)
  • *Slack (where your data team gets alerts when new tables appear or sensitive data is detected)
  • *Tableau (another BI tool that Collibra connects to show end-to-end data journeys)

The Catch

  • !Lineage tracking only works in the cloud edition, limiting on-premise setups
  • !You'll need to manually stitch together lineage across complex systems — the "automatic" part has limits
  • !Custom integrations for specialized tools add significant costs on top of already high subscription fees

Bottom Line

Enterprise-grade data detective that costs enterprise prices even for mid-sized teams.