Used For

• +**Email threads burying project decisions** → Everything lives in searchable message boards, no more "what did we decide about the logo?"
• +**Daily standups eating 4 hours of everyone's week** → Automatic check-ins collect async updates, cut meetings from 20/month to zero
• +**Team juggling Slack + Trello + email + Google Drive** → One tool handles chat, tasks, files, and progress tracking
• +Hill charts show if projects are stuck in planning hell or actually moving forward
• +Unlimited users per project means no seat-counting drama when you hire freelancers

Best For

• >Your team drowns in email threads and nobody can find decisions from last month
• >You're paying $500/month for Asana seats and need something simpler
• >Remote team spending 10 hours a week in status meetings that accomplish nothing

Not For

• -Teams under 10 people — you're paying $15/project when Google Workspace is free
• -Anyone needing Gantt charts, time tracking, or complex dependencies — this is intentionally simple
• -Engineering teams with 50+ developers — you'll outgrow it fast and switch to Jira anyway

Pairs With

• *Harvest (for actual time tracking since Basecamp's is basically nonexistent)
• *Google Workspace (for docs and extra file storage beyond the 100GB limit)
• *Zapier (to connect with invoicing and CRM tools since integrations are limited)
• *Zoom (for the occasional meeting you can't avoid with async check-ins)
• *DocuSign (for contracts since Basecamp doesn't handle approvals or signatures)

The Catch

• !Every client or major initiative needs its own $15/month project — agencies hit $90/month with just 6 clients
• !No built-in time tracking means you'll pay extra for the Timesheet add-on or use Harvest
• !The "simplicity" means no custom fields, budgeting, or resource management — great until you need those

Bottom Line

Flat pricing per project (not per person) makes it cheaper for bigger teams, but you'll hit $150/month fast when every client needs their own project.