Their Pitch
Reach your full potential.
Our Take
It's an all-in-one business management system for Nordic companies. Think QuickBooks but actually handles payroll, inventory, and HR without breaking.
Deep Dive & Reality Check
Used For
- +**Manual invoice scanning and data entry eating 10+ hours weekly** → AI extracts data automatically, matches bank transactions, cuts accounting time by 90%
- +**Payroll updates lagging behind employee requests** → Real-time self-service for sick leave, vacation requests, employees handle their own declarations
- +**Inventory ordering based on gut feelings and spreadsheets** → Automatic ordering advice factors in seasonal demand and multi-warehouse stock levels
- +**Month-end financial reporting requires pulling data from 5 different systems** → Consolidated statements across branches without manual spreadsheet hell
- +Handles Nordic-specific compliance like Norwegian e-invoicing rules that break generic tools
Best For
- >Your finance team spends 15+ hours weekly on manual invoice processing and bank reconciliation
- >You're managing payroll across multiple locations and sick leave approvals are a nightmare
- >Hit 50+ employees and your current tools don't talk to each other
Not For
- -Solo founders or teams under 10 people — you're paying for multi-branch features and advanced logistics you'll never touch
- -Companies outside the Nordics — most value comes from local compliance features that don't apply elsewhere
- -Teams wanting plug-and-play simplicity — this needs someone willing to set up workflows or you'll hate the complexity
Pairs With
- *Microsoft Power BI (for executive dashboards because Visma's built-in reports aren't pretty enough for board meetings)
- *insightsoftware (to turn Visma's transaction data into actual budgets and forecasts)
- *Microsoft Azure (where everything runs — you're locked into their cloud infrastructure)
- *Excel (still needed for complex data imports and one-off analysis that Visma can't handle)
- *Banking APIs (for real-time transaction matching that makes the invoice automation actually work)
The Catch
- !No public pricing means every quote is custom — budget €50-200 per user monthly but expect sales calls and demos first
- !Premium AI features like document scanning cost extra, and integration fees add up quickly
- !Order management gets mixed reviews (3.0/5 from users) and marketing features are weak if you need CRM functionality
Bottom Line
Nordic SMBs finally get enterprise-grade automation without the enterprise headache.