NoBull SaaS

What does Reveal BI do?

Tool: Reveal BI

The Tech: Embedded Analytics

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Their Pitch

Elevate your app with embedded analytics.

Our Take

It's a toolkit for adding charts and data exploration to your SaaS app. Instead of building analytics from scratch, you drop in their components and customers can filter/drill-down without leaving your app.

Deep Dive & Reality Check

Used For

  • +**Your users export data to Excel for every analysis** → They filter and drill-down right in your app, see trends instantly
  • +**Support tickets asking 'can you show me last quarter's numbers by region?'** → Users self-serve with interactive charts, support load drops
  • +**You're coding custom charts for every customer request** → Drag-and-drop dashboard builder handles most requests automatically
  • +Predictive features like forecasting and outlier detection - built-in statistical tools your users can click to activate
  • +White-label everything to match your brand - users think you built it from scratch

Best For

  • >Your SaaS customers keep asking for better reporting and you don't have 6 months to build it
  • >You're tired of users exporting CSV files just to make basic charts in Excel
  • >Building customer-facing analytics but your team has never touched D3 or chart libraries

Not For

  • -Solo developers or tiny teams — this requires SDK integration and adds development overhead you probably can't handle
  • -Companies wanting standalone business intelligence — this only works embedded in your own app, not as a separate tool
  • -Teams hoping for zero development work — you'll need developers to integrate the SDK and handle user authentication

Pairs With

  • *PostgreSQL (or whatever database holds the data your users want to analyze)
  • *Auth0 (to handle user authentication tokens that Reveal needs for embedded security)
  • *Stripe (since you're building SaaS features that customers will pay extra for)
  • *Intercom (where you'll get fewer 'can you run this report?' support tickets)
  • *React (or your web framework where the dashboard components actually get embedded)

The Catch

  • !No current pricing info available anywhere — that usually means 'call for enterprise quote' territory
  • !Requires actual development work to embed — it's not just copy-paste, you're writing code to integrate dashboards
  • !Data transforms happen on their servers, so high-traffic apps might hit performance bottlenecks you can't control

Bottom Line

Skip months of chart-building hell — embed working dashboards in your app with a few lines of code.